PSP Theme Download Profitability

The price was almost US$20 higher than the system’s price in Japan and more than $100 higher than the Nintendo DS. Despite the concerns, the PSP’s North American launch was a success, and PSP theme downloads were substantial, although reports two weeks later indicated that the system was not selling as well as expected despite Sony’s claim that 500,000 units had been sold in the first two days. The PSP was originally to have a simultaneous PAL region and North American launch, but on March 15, 2005, Sony announced that the PAL region launch would be delayed because of high demand for the console in Japan and North America. A month later, on April 25, 2005, Sony announced that the PSP would launch in the PAL region on September 1, 2005 for €249/£179.